After Hours
Mir
Hwang
Founder & CEO, GigFinesse
Powering the people who power live entertainment.
After Hours
Founder & CEO, GigFinesse
Powering the people who power live entertainment.
Mir Hwang is the Founder & CEO of GigFinesse, a music technology company powering live entertainment for venues nationwide. GigFinesse has raised over $15M from Bessemer Venture Partners, NJME Investments, NYU Innovation Venture Fund, and other prominent industry angels, and is now one of the fastest-growing live entertainment players in hospitality.
GigFinesse has been recognized by Forbes 30 Under 30 and Crain’s New York Business 20 in Their 20s. Mir also serves as a Founder in Residence at the NYU Leslie eLab and is an active mentor to early-stage founders.
The experiential economy is growing faster than ever. People crave belonging and community, and live music is one of the purest expressions of both. Yet the infrastructure underneath has barely changed in fifty years. Most booking still runs on phone calls, spreadsheets, and verbal agreements. Venues lose hours per booking. Artists lose income to friction nobody chose.
I noticed this from the artist side first. I worked through NYU as a touring session drummer, navigating the same broken process every weekend. I started GigFinesse in 2019 to take that friction out, so creatives can do what they love and get paid fairly, and so the venues, hotels, and operators programming live entertainment can spend more thoughtfully and support more shows. Today we handle 1,500+ shows a month nationwide.
